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Too many people feel overwhelmed by money, and most money advice only makes it worse. Shari Rash is a personal finance expert who helps women gain clarity and confidence with practical, judgment-free guidance that works in real life.

Being named one of Investment News’ Best Wealth Managers and Advisors Under 40 is deeply meaningful. It reflects the heart Shari puts into every client relationship, and the belief that financial planning isn’t just about money, it’s about helping people feel secure, confident, and free to live the life they envision.

Money advice often feels like it was written for someone else, someone with a finance degree, a six-figure salary, or a partner to help figure it all out. Shari knows that’s not real life.
She created the Everyone’s Talkin’ Money Community to change the conversation, to offer money guidance that’s relatable, respectful, and rooted in your actual experience. While she’s especially passionate about helping women build financial power and independence, her mission is to support anyone who’s ever felt overlooked or overwhelmed by traditional money talk.

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With nearly two decades of experience in financial services, Shari has helped hundreds of individuals and families make empowered, informed decisions about their money.
She’s the founder of GWA Wealth and the voice behind the Everyone’s Talkin’ Money Podcast. Her work blends professional strategy with a deep understanding of what people really need: clear explanations, real-world support, and a plan that works with their life, not against it.
Whether it’s planning for retirement, navigating big transitions, or just figuring out where to start, Shari’s focus is always the same: helping you move forward with clarity and confidence.
Shari knows there’s no one-size-fits-all when it comes to money, which is why she created three ways to support your journey. Whether you prefer to listen and learn, join a supportive online community, or work one-on-one, she’s here to help you feel confident about your finances.
Want to start your money journey without pressure? The ETM Podcast makes it easy to dive in. Shari breaks down everything from budgeting to investing in relatable, bite-sized episodes—always jargon-free and always real.
If you’ve ever felt like financial advice wasn’t made for you, the ETM Club is your space to change that. This supportive membership gives you the expert guidance, community, and structure you need to make confident financial decisions, on your terms.
Have a more complex financial life? Shari also works with private clients through her separate firm, GWA Wealth, offering personalized, values-driven planning for long-term success.
Our FREE eBook — “7 Reasons You’re Not Building the Wealth You Deserve” — will help you rethink your relationship with money and take practical steps toward real financial growth.
